Menu

Innovation - 11 patents 1

[Metal Detox]

Stop hair breakage
& colour shift.

#MetalDetox

Performance

Hair is stronger,
2 x shinier.1

-97%hair breakage in one use.2
​100% true-to-tone, long lasting colour.3

Start your Metal Detox now:​

Loreal pro metal detox cream picture
Loreal pro metal detox cream picture
Loreal pro metal detox cream picture
Loreal pro metal deox cream picture

Where does metal in hair come from?

When water erodes metal piping, it can overload with metal particles, such as copper.
Wash after wash, these metal particles can penetrate your hair fibers.

Loreal pro metal deox cream picture
Inside metal
Outside metal

Why is metal dangerous?

Metal inside the fiber is the most dangerous as it creates risks of breakage & colour shift :
it can create damage to the hair fiber, undesirable reflects can appear & negatively impact colour quality.

Loreal pro metal deox cream picture
Glicoamine
Metal

The solution:
Glicoamine.

Metal Detox protocol is concentrated with Glicoamine, a molecule small enough to penetrate inside the fiber and neutralize metal, for 97% less hair breakage & true-to-tone, long-lasting colour.

Loreal pro metal deox cream picture

Book a rendez-vous now.​

Find a salon closest to you & try the 5-step protocol with your hairdresser.

Start your Metal Detox routine now.

-97% hair breakage in just one use.1
100% true-to-tone, long lasting colour.2

Start your Metal Detox now:​

Loreal pro metal deox cream picture

STEP 1

Anti-metal cleansing cream shampoo.​
Sulfate free.

Gently removes metal particles from hair.
The fiber is detoxified for intact colour vibrancy with intense shine.

Loreal pro metal deox cream picture

Step 2

Protecting mask.

Protects the fiber from particle deposit.
Hair is instantly moisturized, stronger, smoother & softer.

Loreal pro metal deox cream picture

Step 3

Protecting concentrated oil.

Daily protects the fiber from particles deposit.
Hair is more nourished, stronger, shinier & replumped.

Step 4

Anti-metal high protection cream.​

Removes metal & protects hair against UV & heat. Hair is intensely moisturized, strengthened, with more definition.​

How to use Metal Detox?

Metal detox cream video cover

Tag us.

#metaldetox
#metaldx

Share your looks.

How to take the perfect picture?
Try a clean background, good lighting and close-up on hair.
Don’t hesitate to hold it slightly to valorize the result and to make the professional difference stand out!​

FOLLOW US & TAG US ON: